We are just days away from the college football season getting underway, and if you want to go see one of the best non-conference Big 12 games of the year, it’s going to cost you.
West Virginia vs. Penn State is the most expensive college football ticket in Week 1, according to data prices from Vivid Seats, and as a noted below on X.
The game will air at 12 p.m. ET as FOX’s Big Noon Kickoff game in a match up between the No. 8 Nittany Lions and unranked Mountaineers. But WVU did receive votes in the AP Poll and is coming off a nine-win campaign. If the Mountaineers pull off the upset, they will launch into the Top 25 and be one of the most-discussed team in college football.
For a Big 12 that is being perceived as competitive, but weak at the top, a West Virginia win over a highly-ranked Penn State program immediately gives credibility to the new Big 12 and helps change the conversation from where the national media narrative wants it to be.
National media talking heads want to promote a “Power 2”, because that’s what their overlords at ESPN, FOX, etc. prefer. They want that narrative as the consolidation is good for their college football business.
There are going to be opportunities for the Big 12, such as Oklahoma State vs. Arkansas and UCF vs. Florida, plus Iowa State vs. Iowa and Colorado vs. Nebraska. But the biggest game for the Big 12 will come in Week 1, when the West Virginia Mountaineers host the Penn State Nittany Lions.
And now we have the proof that it is the most desirable game in Week 1 of the college football season, beating out some of the biggest brands in all of college football.